According to the results of a global survey on news consumption, news audiences in Hungary and Russia were the least likely to pay for news, with 79 percent of respondents in each country admitting that they only accessed news content which was freely available. Australian and British consumers were also more inclined to read free news content than pay for it, whereas less than 60 percent of those in Germany, India, South Africa, China, and Malaysia said that they exclusively read news they did not have to pay for.
News audiences who only read news which can be accessed for free in selected countries worldwide as of June 2020
*Respondents in the United States, Canada, Malaysia, South Africa, and Turkey were aged 18 to 74 years old, and 16 to 74 years old in all other participating countries.
Among respondents who answered 'agree' to the statement 'I only read news I can access for free'.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Ipsos. (October 14, 2020). News audiences who only read news which can be accessed for free in selected countries worldwide as of June 2020 [Graph]. In Statista. Retrieved November 03, 2024, from https://www.statista.com/statistics/266956/use-of-paid-content-news-worldwide/
Ipsos. "News audiences who only read news which can be accessed for free in selected countries worldwide as of June 2020." Chart. October 14, 2020. Statista. Accessed November 03, 2024. https://www.statista.com/statistics/266956/use-of-paid-content-news-worldwide/
Ipsos. (2020). News audiences who only read news which can be accessed for free in selected countries worldwide as of June 2020. Statista. Statista Inc.. Accessed: November 03, 2024. https://www.statista.com/statistics/266956/use-of-paid-content-news-worldwide/
Ipsos. "News Audiences Who Only Read News Which Can Be Accessed for Free in Selected Countries Worldwide as of June 2020." Statista, Statista Inc., 14 Oct 2020, https://www.statista.com/statistics/266956/use-of-paid-content-news-worldwide/
Ipsos, News audiences who only read news which can be accessed for free in selected countries worldwide as of June 2020 Statista, https://www.statista.com/statistics/266956/use-of-paid-content-news-worldwide/ (last visited November 03, 2024)
News audiences who only read news which can be accessed for free in selected countries worldwide as of June 2020 [Graph], Ipsos, October 14, 2020. [Online]. Available: https://www.statista.com/statistics/266956/use-of-paid-content-news-worldwide/
